2019 to Present
Tasked with creating a brand centered around billiards and community for an app development project we dug deep, did our research, and asked a lot of questions. Our brand for Salotto (Italian for parlor) showcases the more intercontinental aspect of the game with a sleek modern look and feel. We pushed past the smoke-filled bars and learned about the more sophisticated pool halls and the industry at large. We found that by rejecting the cliche imagery of the game in general we were able to develop something much more elegant and timeless.
Salotto App Video
This explainer video makes it easy to see what Salotto is all about. Not to mention a voice-over that is "alright, alright, alright."
You always come to the table to do great work, but once in a while you even surprise yourself.